About

 
 

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Education

The Cooper Union for the
Advancement of Science and Art

New York, NY
BFA Graphic Design, Full Scholarship
2009 – 2013

Sir John Cass School of Art,
Media and Design

London, UK
University Exchange Program
2011

General Assembly
New York, NY
User Experience Design Certificate
2020

Skills

Branding & Identity 
Creative Direction 
Conceptual Design 
Design Management 
Campaign Design 
Digital Design 
Project Management 
Brand Guidelines
Design Systems
Typography 
Motion Graphics 
Presentation Design 
Print & Publication Design 
Presentation

Software

Adobe Creative Cloud
Adobe After Effects
Figma
Asana, Trello
Microsoft Office 365
Google Workspace
Keynote

About

Michael Gray is a designer based in NYC, bringing over 12 years of experience in branding, creative direction, multi-channel marketing campaigns, and team management. With a wealth of experience working with a diverse range of brands—contract, studio, and in-house—he has a proven track record of elevating brand expressions and ensuring consistent identities across various channels. His expertise spans multiple industries, including media, tech, insurance, CPG, wellness, hospitality, real estate, and professional and financial services.

At Zinnia & Policygenius, Michael led multi-channel B2B/B2C campaigns that significantly improved performance and conversion rates, while overseeing creative for connected TV campaigns and sales collateral, enhancing brand visibility and engagement. At theSkimm, he collaborated with diverse teams to maintain brand consistency across advertising and editorial campaigns, directing creative for the #1 New York Times Bestseller "How to Skimm Your Life" and impactful election initiatives. His leadership in establishing the brand identity and design systems extended through the company's multi-product portfolio.

Previously, Michael served as the lead designer at Odgis + Co., developing brand identities and marketing materials for clients in the professional and financial sectors. He holds a BFA in Graphic Design from The Cooper Union and enjoys cooking, beaches, and exploring new places, often with his four-pound Pomeranian by his side.

Experience

Zinnia
New York, NY

Senior Creative Director
Jan 2024 – Present

Policygenius
New York, NY

Senior Director of Brand
July 2022 – Dec 2023

Director of Brand Design
Oct 2020 – July 2022

theSkimm
New York, NY

Director of Design, Brand
Aug 2018 – Oct 2020

Senior Designer
Jul 2016 – Aug 2018

Odgis + Co.
New York, NY

Designer
Jun 2014 – Jun 2016

Junior Designer
Sep 2013 – Jun 2014

Design Intern
Jan 2013 – May 2013

Apple
Cupertino, CA

Interactive Design Intern
May 2013 – Sep 2013

Quirky
New York, NY

Graphic Design Intern
May 2012 – Dec 2012

Product Design Intern
Jun 2011 – Aug 2011

Vogue
New York, NY

Digital Design Intern
Jan 2012 – May 2012