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Education
The Cooper Union for the
Advancement of Science and Art
New York, NY
BFA Graphic Design, Full Scholarship
2009 – 2013
Sir John Cass School of Art,
Media and Design
London, UK
University Exchange Program
2011
General Assembly
New York, NY
User Experience Design Certificate
2020
Skills
Branding & Identity
Creative Direction
Conceptual Design
Design Management
Campaign Design
Digital Design
Project Management
Brand Guidelines
Design Systems
Typography
Motion Graphics
Presentation Design
Print & Publication Design
Presentation
Software
Adobe Creative Cloud
Adobe After Effects
Figma
Asana, Trello
Microsoft Office 365
Google Workspace
Keynote
About
Michael Gray is a designer based in NYC, bringing over 12 years of experience in branding, creative direction, multi-channel marketing campaigns, and team management. With a wealth of experience working with a diverse range of brands—contract, studio, and in-house—he has a proven track record of elevating brand expressions and ensuring consistent identities across various channels. His expertise spans multiple industries, including media, tech, insurance, CPG, wellness, hospitality, real estate, and professional and financial services.
At Zinnia & Policygenius, Michael led multi-channel B2B/B2C campaigns that significantly improved performance and conversion rates, while overseeing creative for connected TV campaigns and sales collateral, enhancing brand visibility and engagement. At theSkimm, he collaborated with diverse teams to maintain brand consistency across advertising and editorial campaigns, directing creative for the #1 New York Times Bestseller "How to Skimm Your Life" and impactful election initiatives. His leadership in establishing the brand identity and design systems extended through the company's multi-product portfolio.
Previously, Michael served as the lead designer at Odgis + Co., developing brand identities and marketing materials for clients in the professional and financial sectors. He holds a BFA in Graphic Design from The Cooper Union and enjoys cooking, beaches, and exploring new places, often with his four-pound Pomeranian by his side.
Experience
Zinnia
New York, NY
Senior Creative Director
Jan 2024 – Present
Policygenius
New York, NY
Senior Director of Brand
July 2022 – Dec 2023
Director of Brand Design
Oct 2020 – July 2022
theSkimm
New York, NY
Director of Design, Brand
Aug 2018 – Oct 2020
Senior Designer
Jul 2016 – Aug 2018
Odgis + Co.
New York, NY
Designer
Jun 2014 – Jun 2016
Junior Designer
Sep 2013 – Jun 2014
Design Intern
Jan 2013 – May 2013
Apple
Cupertino, CA
Interactive Design Intern
May 2013 – Sep 2013
Quirky
New York, NY
Graphic Design Intern
May 2012 – Dec 2012
Product Design Intern
Jun 2011 – Aug 2011
Vogue
New York, NY
Digital Design Intern
Jan 2012 – May 2012